Friday, November 13, 2009
Small business owners who are somewhat frustrated at not being able to attract enough customers will find installation of neon sign and LED (Light Emitting Diode) lights a simple, inexpensive and yet a magical way to make more and more potential customers take notice of their business. Installation of neon signs just outside your business establishment will fetch you a lot of publicity and consequent customer turn-out.
As is known to many, Neon Signs are made by bending glass tubes into various shapes of letters, symbols and designs. The glass tubes are filled with neon, argon or another inert gas. The gas is then charged with electricity which makes the gas glow brightly. Different gases, or combinations of gases, glow with different colors.
A LED, on the other hand, releases light due to the interaction of two materials - it is nothing more than a basic semiconductor. The advantage is LED does not generate heat but just light, and so they are extremely efficient. Lately, the prices of semiconductors have fallen, and hence the cost of LED sign has also decreased. So many people who regularly pass by your shop daily might be simply unaware of your existence. But the day you install a flashy neon sign, their attention will be drawn to your business and chances are a few of them will walk in.
Almost any business - be it big or small - can benefit from a bright, flashy and attention-grabbing neon sign. Not only does it help people find your business and encourage them to enter, it makes a lasting impression on everyone who passes by. The most common choice for a really bright, colorful, noticeable sign is a neon signs. Recently, LED signs have become more affordable and hence more ubiquitously seen. Both neon and LED signs have their own advantages.
Neon signs, and LED lights consume far less electricity. One LED light gives the same lighting as a 100 watt bulb, but only consumes 24 watts. Leaving an LED light on for 10 hours would only be 240 watts. The simple fact is LED and neon signs are not only attention catchers, but they are also electricity savers. Many retail shops, business houses, wayside eateries are now using LED lights and neon signs to save on electricity bills as well as to attract customers. Besides, LED signs generate substantially less heat than incandescent and fluorescent lights, and run off of low voltage circuitry, making them much safer to use.
Difficult to believe, but even a simple innocuous one word "OPEN" sign glowing brightly next to the door can drive a lot of visitors into an establishment. Because the bright colors psychologically lure a person to obey the command. Conventional signs generally consist of a single word or name of the business or some very short message. Signs are now being used as effective tools for advertising, navigation, directions, instructions, notification and even warnings.
Businesses can buy LED signs that are similar in appearance and shape to neon signs, without losing any of the benefits of neon signs. But LED signs would still cost more than a comparable neon sign. The relieving factor is LED signs have a much lower operational cost because LEDs consume much less electricity. Furthermore, business houses can buy programmable LED signs to display messages.
posted by myneonhaven @ 3:03 AMpermanent link |