Tuesday, February 23, 2010
The history of neon signs is very interesting and new. The neon sign is actually regarded as an evolution of the Geissler tube or the so called Crookes tube. These primitive forms are made up of a glass tube for representing the principles of electrical discharge. Invented by a German physicist cum glassblower Heinrich Geissler, the Geissler tube were evacuated glass cylinders with an electrode at each end. They contain one or more rare gasses like neon, argon, other conductive liquids or ionizable minerals and more. A high voltage of electrical current is a made to flow into the gas tube through their terminals. What happens next is the current disassociates the electrons of the gas molecules that create ions. Then when these disassociated electrons recombine with the ions it creates lightning effects of different nature and color.Neon signs are nothing but attractive luminous-tube signs that is filled with neon or any other inert gases, which is kept at a low pressure level. When a few thousand Voltages are applied to the gas, it makes the gas filled in the glass tube glow brightly with different colors according to the gas filled in. These signs are fashioned according to the customers need by the technique of bending the glass tubes into attractive different sizes and shapes. A person who is skilled in the craft of making neon light signs is known as a glass bender, neon or tube bender.
When it comes to Neon lights, there are contradictory stories for its origin. It is said that a sign created by Perley G. Nutting that was made to display the word “neon” was revealed at the Louisiana Purchase Exposition in 1904. But on the other hand, this state was disputed later. The growth of neon light was also accredited to Georges Claude’s two 38-foot long neon tubes in December 1910 at the Paris Expo. These neon signs are widely used in advertising the names of shops malls and decorations. The neon lights are eye-catching and hence attract more customers for a shop. We all know that a business can happen only when they generate a need and neon signs does creates the need of what they sell in your mind. Business men tried to draw more consumers to their shop but, without a proper advertisement even quality product are not sold.
A real big money is spent on shop’s rent and other maintenance abut advertisement of the shop had no big importance. Now time has changed and many business men are using neon lights to decorate their trade and use neon signs to attract customers. Above all, neon lights are comparatively cheaper than the big hording that will get repaired in 2 to 3 years. These colorful lights will save your money to a great extent. No one can deny the fact that only when you attract your customers’ attention you can make business. The main focus of these Neon Signs is the after-sunset business that normally many business men loose.
Friday, February 12, 2010
There are many marketing tools that business enterprises deploy to promote sales and enlarge the customer base. Some of them are yellow pages, TV commercials, radio spots, flyers and mailers. It is an acknowledged fact that most of the marketing methods are quite expensive and in most cases, not affordable for small businesses. However, one of the most effective and yet economical ways to make sure your business becomes more visible and noticed by prospective clients is to install neon signs.
It is not difficult to choose neon signs for your business all that you need to bear in mind is that the neon signs must be adequately eye-catchy convey your message to your customers as effectively as possible. Some excellent neon open signs can be easily found in the market and even if you cannot find the right one for your type of business, you can always also opt for custom signs that will be made according to your specifications. It is preferable to choose custom signs because they will certainly look the way you would wish them to be. Neon signs have, in recent times, gained a lot of popularity as a medium of outdoor advertising. They are attractive, attention-grabbing, cheap and of proven effectiveness.
Business owners attach a lot of importance to neon open signs. This is one thing most commonly used to let customers know whether the business is open or closed. There are various ways to let customers know about the business hours. But the most assured way to attract and arrest the attention of a lot of customers is neon open sign. Neon open signs come with catchy bright lights, unique fonts, pleasing shapes and different sizes. Neon open signs could be horizontal, vertical, zigzag or curvaceous.
Neon open signs can be displayed in storefront windows, doorways, entrance, adjoining properties, nearby road sites and many other locations you feel appropriate. The common practice is to hang the open neon signs on the entrance doors. But the drawback is one can never notice them unless he/she is right in front of the door. Neon open signs are ideal for many kinds of businesses including retail outlets, beauty salons, ice cream parlours, eateries, restaurants, night clubs, bars, casinos, specialty service establishments etc. To make the open neon sign even more attractive and fanciful, business owners are looking to order neon signs in various interesting shapes and designs such as pizza, ice cream cones appropriate to their business or in differently colored fluorescents. Some business owners like to put images on their neon open signs just to make it more appealing to customers. Open neon signs are extremely versatile and the design option are truly endless.
An open signs is even more essential for businesses that maintain odd working hours or open until after midnight - so that customers can troop in. As a matter of fact, the bright and radiant neon colors create a festive mood during late nights, making customers happier to conduct business.
In today's scenario when competetion is hotting up staying asnd surviving in business is a challenging proposition. Displaying a fabulous open neon sign will be a helpful way to combat competetion. Many online neon sign sellers offer high-quality neon products at competitive prices and you may as well find one that best suits your business.